Life is… unpredictable. UnInkable, as a whole, isn’t much better.
It’s difficult enough for most of us to get by on a day-to-day basis – some of us can barely manage even that. At the end of the day, we all have to shrug our shoulders, accept that we can’t bat a thousand all the time, and move on.
But then you add ambition to the mix, and a whole new world of excitement, trials, and failures reveals itself.
I, your humble editor, am writing to you, the readers of UnInkable, to talk a bit about what the hell has been going on, and where I’ve been.
But first, some backstory.
About two years ago, I started UnInkable. It was meant to be a passion project, a labor of love after a close friend of mine made me realize that, for whatever reason, I had a lot of people in my life who believed in me, who wanted me to succeed at something, and who really thought I could do something special. She got me motivated as hell, and I wanted to find a way to bring all of the people I cared about together – the group project to end all group projects, if you will.
At the time, I had just got out of journalism school – my job prospects were not looking great, and while I had managed to scrape out a somewhat comfortable living selling women’s shoes, I was restless, and I wanted to do something bigger. The thought of starting a website, however successful it may or may not become, was exciting.
Managing people across the globe, each with limited time commitments and with an effective project budget of “whatever I have in my pocket,” things went slowly at first – a friend helped me set up the site, another friend made the logo, a few more pitched in with article ideas, and I did the editing, some writing, and handled the business side of things. Eventually, the project gelled together.
I was happy to have something, even if it cost more money than it made. After all, I considered myself a writer, and even a personally subsidized creative outlet was better than nothing.
For content, I decided the best way to run this site would be a “shotgun” approach – we could write about anything we wanted, pick as wide a spread of topics as possible, and whatever seemed to hit, we would narrow our focus around.
Ultimately, I wanted the site to be a diverse, general-interest atmosphere geared toward Millennials, written primarily by Millennials. I feel like we often get the short end of the media stick, and I had hoped we could eventually zero in on a few topics, build up an audience, and with their support, maybe the site could pay for itself one day.
Things were going well enough – the site was starting to gain some steam, and I was even able to hire on some extra help to write and edit articles with me. However, the site was still primarily funded and operated by yours truly, and it quickly became more work and expense than I could keep up with. I may have been able to keep up with if things had worked out differently, but in hindsight, I was just spread too thin.
To top this off, this year has been a rollercoaster for me. Taken individually, any one of the things that happened are enough to put someone in therapy – when they happen in succession like they did for me, it’s damn near unbelievable.
Which brings me to the main point of this little heart-to-heart; UnInkable is going to continue, but with some changes.
First, the tone of the site will be a bit different. I’m going to be writing a lot more informally about things that interest me, personal experiences, things I’m researching, and so on. Other writers will still be present, but possibly not as much for the near future.
There will also be some articles that, let’s be honest, will be meant to generate clicks. I don’t want these to be “throwaway” articles – we’re not trying to be BuzzFeed – but if we can create useful, informative content that also happens to draw Google traffic, we should. We have bills to pay. We also have a backlog of articles that were written and in the editing pipeline when the site went on hiatus around March. The ones that are usable will be published, and eventually, more will be commissioned.
Second, the site will try to stick to a new update schedule, ideally a new article every Monday, starting today. The next few weeks of articles are already in the works, and it should be fairly doable to continue at this pace.
Third, I want to try and create more of a community around this website. We have about 260 followers on Facebook at the moment – that’s about half the size of my hometown. I want to see that number go up, and I want to try to create more engagement with you, the readers.
Those of you who followed the site aren’t just numbers – you’re people who found something worth following here, and from where I’m standing, you all have something to contribute. I want UnInkable to be a website worth sharing, for the readers we have now, and for everyone who may come.
Please, help me make that happen.
As for where the hell I’ve been, well… You’ll find out more about that in the next few weeks. There’s a lot to talk about, and this piece is getting long enough.
The hiatus is over. We’re warming up the engines, and I have big plans for the future. It won’t be easy, but there’s a lot of open space in front of us with a lot of room to explore. You’re going to learn a lot more about me, your wonderful editor, and hopefully, this site can become a place of community for those who want to stick around.
UnInkable is back – thanks for waiting.